Archive for August, 2008

New Web 2.0 Startup Offers Fast Track to Mediocrity

I’m generally a huge fan of new Web 2.0 offerings for several reasons, the largest of which is probably that I enjoy all the innovation and entrepreneurial spirit surrounding this mini gold-rush we call “Web 2.0.” Ironically, it’s for this very reason that I am advising against new startup “Competitio.us.” The site’s sole mission is […]

Episode 11 {Buzz Marketing with Buzzoodle!!}

Download Standard Podcast Alan and I had a chance to interview Buzz Marketing guru Ron McDaniel about his latest book Buzzoodle Buzz Marketing - 57 Word of Mouth Marketing Challenges for the Entire Workforce.You’ll have to wait about seven more weeks before the book hits stores, but our podcast interview with Ron should hold you […]

Nurture Your Clients and Contacts

A business advisor once gave me a great piece of advice: “Any time you read a magazine, newspaper, journal, etc., always ask yourself ‘Who do I know that could benefit from this information?’ Cut out the article and send it along to that person with a little personal note.” What great advice. Just […]

The No-Brainer that Roared

I can appreciate the recent buzz surrounding the newly-launched satirical website WeOwnTheInternet.org, which smartly pokes fun at the corporatocracy’s indefensible position on Network Neutrality. Ann Handley points out that humor can rouse interest in an otherwise drab topic. But I sometimes worry about why this satirical website exists in the first place. To […]

Interfering Spouse Can Create Business Havoc

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Episode 14 {Duct Tape Marketing and John Jantsch’s New Book}

Download Episode 14 {Duct Tape Marketing} If you are an avid reader of the hugely-popular Duct Tape Marketing blog, you’ll want to rush right out and buy John Jantsch’s latest book entitled Duct Tape Marketing - The World’s Most Practical Small Business Marketing Guide. I had a chance to chat with John about his […]

5 Ways to Re-Purpose Content for Blog SEO

Content is King and links are Queen. Together with a nice dose of marketing they make a nice little kingdom. But what if you have trouble generating new content on a regular basis? How can resource strapped bloggers and busy web site owners leverage what they’re already doing for the benefit of their online audiences […]

Podcast Review: Manager Tools

Title: Manager Tools Produced By: Manager Tools, LLC Feed: http://www.manager-tools.com/podcasts/feed/rss2 Blog: http://www.manager-tools.com Overview: The Manager Tools podcast covers important topics of interest to any manager of people. Popular episodes include “How to Write a Thank You note,” “Your Admin and your email,” and “Secrets of a Great Handshake.” Each episode […]

No Excuses for Missing the International Podcasting Expo This Weekend

O.K. Podcast Producers! There are no excuses for missing the upcoming International Podcasting Expo as it occurs entirely online. I am really excited to follow this event right from the comfort of my own home this weekend. There are lots of great networking opportunities with other podcasters, podcasting seminars and workshops, and of […]

SES San Jose: Search Behavior Update

The famous eye tracking heat maps are just the start of understanding search behavior. What about what happens before they get to your site? Or while they are on your site? Search behavior is something a site needs to understand to get more users to their site. Here are a few […]