Archive for April, 2008

Optimizing News Content for Search Engines

The buzz about SEO in the public relations industry has grown tremendously over the past 2-3 years. Press releases in particular, have been the easy target for promotion as candidates for optimization. With the growing use of Google and Yahoo News, optimizing press releases have been an easy way to gain prominent visibility in the […]

Is Your Monitor Size Holding You Back?

Bloggers are information workers. And information workers need a big screen monitor — and/or multiple monitors — to be optimally productive. The Wall Street Journal blog recently posted about a study by the University of Utah that found that folks using a 24-inch screen completed tasks 52% faster than those with an 18-inch screen. And […]

Do Bloggers Need a Code of Ethics?

B.L. Ochman says bloggers need a code of ethics. I’ve always resisted this idea because blogging seems so…free. But I’ve always known that I’m subject to a “code laws” and would be liable for libeling someone. I’m not sure I’d trust other bloggers to craft a code of ethics, though. Ethics aren’t rules or laws, […]

Digg Readers Defend Dale the Computer Nerd

I recently posted a list of common mistakes to avoid when planning a corporate podcast. The post appears to have enraged several Digg readers who particularly took offense at my fictional, albeit stereotypical character “Dale the Computer Nerd.” To you loyal defenders of Dale and his personal hygiene habits, I say this: STAND […]

Episode 4 {Wikis could help your business / Arni’s Charity Classic}

Download Episode 4 Headlines According to a study by Outsell Inc., a leading marketing research firm, click fraud now costs online advertisers nearly $1 billion per year, with advertisers believing almost 15% of all paid click-throughs are fraudulent. Among the studie’s other findings, 75% of online advertisers claim they have been victims of click […]

Web 2.0 Expo - Photo Picks

After finding out my new camera’s SDHC card wasn’t recognized by my Sony Vaio laptop, I was stuck taking lots of photos but not posting to Flickr as I normally would. After checking several stores I finally found a card reader and below are a few photos from the Web 2.0 Conference here in […]

The iPhone Is Inevitable, Give It A Try

Matt Asay just wrote an article about how his Blackberry recently died and he picked up an iPhone after quickly comparing it to the latest RIM offering. “My reason was simple: I needed something that would sync consistently with my Mac. My Blackberry-to-Mac sync has been hit or miss for the past year (though I’ve […]

Optimizing News Content for Search Engines

The buzz about SEO in the public relations industry has grown tremendously over the past 2-3 years. Press releases in particular, have been the easy target for promotion as candidates for optimization. With the growing use of Google and Yahoo News, optimizing press releases have been an easy way to gain prominent visibility in the […]

Do You Need a Blogging Regimen?

As a certified Business Blog Consultant–I’m still awaiting the paperwork, but I’ve been assured it’s on it’s way–I work with a number of businesses on their blog and other Web marketing strategies. Being a blog consultant is tricky; much of our work is up front. We often design a blog, set it up on either […]

My 5 CSS Tips

After reading “5 Steps To CSS Heaven” over at pingmag.jp, and disagreeing with some of what was said I thought that writing this would be appropriate. I’ve been writing CSS professionally now for about 2.5 years so here are 5 quick tips that help me out in my day to day work. I […]