Archive for March, 2008

How to Optimize Your Blog for Search Engines

We’ve all heard that search engines love blogs. With frequent updates and relevant keywords, a blog - any type of blog - can be optimized for most search engines. How? Writes Search Engine Optimization expert Lee Odden: * Consider keywords when writing your blog post titles. Some blog software allows plugins that can suggest […]

Tweeting IAB Annual Meeting

So first let me dispense with the obligatory acknowledgment that I’m sorry I haven’t blogged here in ages. I have wanted to often, but one thing and another… On thing I’ve wanted to write about is Twitter. I’m hooked.  So far, I’ve seen precious few Tweets (as I gather its adherents call themselves) use it […]

Extraordinary customer service inadvertently becomes blogger outreach

Anyone who knows the online retailer of shoes and handbags, Zappos will know that they are renowned for their stellar customer service. But this story blew me — and many other bloggers (such as Seth Godin, Jason Kottke, and the folks at 37Signals) — away: I Heart Zappos In this post, Ms. LaMarr shares a […]

Podcast Listener ROI - Why Radio is Doomed

I was in the rare circumstance of being without my iPod during my commute the other day. I decided to flip on the radio for a change. What I heard coming out of my car stereo was so foreign, and frankly so fowl, that I almost couldn’t believe my ears. Did I used […]

Reputation Management

Scenario: Translucent, Inc. had an image problem. They wanted their customers to understand what they stood for, but were unable to communicate their values effectively. At one point a major glitch occurred in their best selling product and it took months for the PR manager to set things straight.
Scenario:

Still Alive and Kicking

Greetings, TLA readers. Just a quick note to let you know I’m still here. I’m working on several projects, and I’ll update you next month. Thanks for reading. Copyright © 2008 The Language Artist: Business Blog Consulting. This Feed is for personal non-commercial use only. If you are not reading this material in your […]

Episode 3 {blogs and blogging, net neutrality, Janus Developmental}

Download Episode 3 Blogs and Blogging In this episode, we cover lots of good information about blogs and blogging. If you want to follow along with the sites Tony is referencing, they are as follows: Think Progress MedicalInsuranceNow (main site) MedicalInsuranceNow Blog Now get blogging yourself!!! Net Neutrality - The internet freedom that […]

SES NY: Orion Panel on Vertical Search

Closing out day 1 at SES New York was a panel discussion on vertical search moderated by Incisive Media’s Kevin Ryan and Rebecca Lieb and featuring panelists Bill Tancer GM Global Research at Hitwise, Jason R. Finger CEO Seamless Web, Paul Forster CEO Indeed, Steven Krein CEO Organized Wisdom.com and Joshua Stylman Managing Partner Reprise […]

BusinessBlogConsulting.com sold to NetConcepts

Hello Readers, Good news: BusinessBlogConsulting.com is back!  Regular readers doubtless have noticed that this site has slackened in activity of late. I blame myself — life has gotten busy. That’s a lame excuse for a blogger, I know, but frankly I needed a break, and I guess the rest of our contributors followed suit. But […]

A Simple Way to Create Social Bookmarking Badges

An important part of building blog traffic is placing easy bookmark links to the end of each blog post (see below). I just stumbled upon a service that promises to make this task much easier than it normally is for most bloggers. The service is called “Badged.” The process is simple: Enter […]